Can You See Who Listens to Your Podcast on Spotify?
No, Spotify doesn’t tell you exactly who listens to your podcast.
However, they do give you important information to help you get to know your audience.
What Listener Data Does Spotify Provide?
Even though you can’t see exactly who’s listening, Spotify still has some useful data you can use.
For example, total plays and unique listeners, which is pretty much like your view count.
Audience demographics can help you build your Ideal Listener Profile.
Also, last but not least, listening behavior gives you data on what people do when they listen to your content.
Spotify lets you see:
- Total streams and listeners – Understand how many people are tuning in.
- Follower growth – Track how many people are subscribing to your podcast.
- Completion rate – See how long people are listening before dropping off.
- Device type – Learn whether people are listening via mobile, desktop, or smart speakers.
- Location insights – Get an idea of where your audience is located.
- Top episodes – Identify which episodes are performing best.
How to Learn More About Your Listeners
But wait—there’s more data you could be potentially getting.
Using third-party tools can provide more insights into your listeners.
Here are some ways to learn more:
1. Use a Podcast Hosting Platform
Your podcast hosting provider may offer additional analytics that Spotify doesn’t. Some popular options include:
- Riverside – High-quality recording with audience insights.
- Buzzsprout – Offers listener reports and engagement tracking.
- Libsyn – One of the most detailed podcast analytics tools.
2. Leverage Social Media
Social media will always be king. Engage with your listeners on platforms like:
- Instagram – Use stories, polls, and Q&A to interact.
- YouTube – If you upload video versions of your podcast, track your engagement.
- X (formerly Twitter) – Join discussions and build relationships with your audience.
3. Start an Email List
Having an email list is crucial for any business—including podcasts. Collect emails and send updates, exclusive content, or surveys to learn more about your listeners.
- Here’s how to build an email list for your podcast
How to Build an Email List
4. Use Google Analytics
If you have a website for your podcast, Google Analytics can track visitors, sources, and behavior.
- Guide to setting up Google Analytics – Link
Why Doesn’t Spotify Share Listener Identities?
Due to Spotify’s privacy policy, they don’t disclose personal information about listeners. These policies exist everywhere to protect users on digital platforms.
If you’re interested, you can read Spotify’s privacy policy here: Read Spotify’s Privacy Policy
Final Thoughts
While Spotify doesn’t show exactly who listens to your podcast, you’re not completely in the dark.
Use Spotify’s analytics, social media, and third-party tools to track engagement and build your podcast.
The key to growing your podcast is understanding your audience and engaging with them directly through social media, email lists, and surveys.
Want to Grow Your Podcast Business?
Check out our tips on How to Grow a Podcast and Dominate Your Niche